A woman in a white cap follows through on her golf swing

About us

we are casual friday golf.

A wellness brand rooted in golf. We use the game to help people take care of their minds and bodies, and to make talking about mental health feel as normal as talking about your last round.

Meet the founders See what we do

Why golf?

good for your body, good for your mind.

12,000

steps in a typical 18-hole round, more than the daily amount recommended for health.

4–5 mi

walked on a regular 18-hole course, burning up to 2,000 calories.

150 min

of golf a week meets the World Health Organization’s exercise guidelines.

40

major chronic diseases, like heart disease and type 2 diabetes, can be helped by regular activity like golf.

Three friends relax together on a bench overlooking the ocean with their clubs

golf brings together the three things that support mental wellbeing.

Physical activitySocial connectionTime in nature

Sources: The R&A, Golf and Health (randa.org) and Golf and Health Report (2026); Golf & Health Project. Golf supports well-being; it isn’t a treatment or a replacement for professional care.

Built for connection

the course is already a place people open up.

Four hours outside, walking side by side, with plenty of time to talk. Golf is full of bad bounces and good recoveries, which makes it a natural place to practice patience, self-talk, and resetting after a tough moment.

We’re not trying to turn golf into therapy. We’re making the support that already happens on the course a little more intentional, and giving people the skills to look out for each other.

What we do

mental fitness, built into the game.

Learn

Mental Health First Aid training

Certification for individuals and teams, open to everyone, with a specialty in golf course staff.

See trainings Grow

Wellness workshops

Using golf to talk about pressure, self-talk, setbacks, and resetting. Coming soon.

Get notified Connect

Community & apparel

Rounds, events, and pieces that keep the conversation going on the course and off it.

Shop the collection

Our role

real training, clear boundaries.

Casual Friday Golf is led by a certified Mental Health First Aid instructor. We teach people how to notice, listen, and connect someone with help.

100%of us have mental health. Some days it’s strong, some days it needs more care.

3 in 4golfers say the game has improved their mental health.

87%of golfers say time with others is why golf helps their mental health.

1 in 3golfers have talked about mental health on the course in ways they wouldn’t anywhere else.

Sources: Beyond the Handicap, a study of registered golfers (2025); Golf Care survey of golfers (2023).

We’re not a clinical service and can’t provide therapy or crisis care. If you’re struggling, please reach out to a healthcare provider or someone you trust.

If things feel urgent, call or text 988 (Suicide & Crisis Lifeline) or visit 988lifeline.org.

You can love your life and struggle at the same time.

Emma Wszol, co-founder

You don’t have to wait for a crisis to care for your mental health.

You can take a detour and still end up where you’re meant to be.

Reaching out is a strength, not a setback.

Who we are

founded in minnesota in 2023

Emma Wszol

Co-founder · Certified MHFA Instructor

Emma teaches our Mental Health First Aid classes and is the creative behind almost everything you see. She started CFG in 2023 to make mental health feel as normal to talk about as your last round, and she'll probably ask how you're really doing before she asks your score.

Michael Wszol

Co-founder · CEO

Michael leads relationships with courses, partners, and communities, with a focus on making golf more accessible, so more people can use the game to take care of their mental and physical well-being. He's more interested in the conversation on the walk between shots than the number on the card.

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